TapBook vs Booksy: marketplace app or your own booking page?

Booksy is one of the best-known beauty booking apps in the world, and if you are comparing it with TapBook you are really choosing between two philosophies: being listed in a busy marketplace, or owning a booking page that carries only your name. Both are legitimate — here is the difference, plainly.

What Booksy does well

Where TapBook differs

Side by side

BooksyTapBook
ModelMarketplace: your profile lives in a shared catalogYour own page under your own name
New-client discoveryMarketplace browsing can bring strangersYour Instagram, Facebook, Google profile + QR
Client experienceConsumer app and accountOne link in the browser, no app, no account
Pricing shapeSubscription, salon-oriented plans (see their site)Free unlimited bookings · Pro €9.99/mo flat
Commission on your workMarketplace promotions can carry fees (see their site)Never
Own website includedProfile page inside the platformYes — a real one-page site you design

When Booksy is the better fit

If you are starting with zero audience and want the marketplace itself to feed you strangers, a catalog with consumer traffic is a genuine advantage — that is what you pay for. TapBook is the better fit once your clients come from your own channels and you want them booking under your brand, not browsing next to it.

Trying TapBook is a zero-risk experiment

The free tier has no time limit and no card requirement. Set up your services in five minutes, put the link in your Instagram bio for a week, and see which flow your clients prefer. Nothing about your existing setup has to change while you test.

Your name on the door, not a catalog

Start free

Booksy is a trademark of its owner; TapBook is not affiliated with Booksy. Their features and pricing change — always check booksy.com for current details. Last reviewed: August 2026.